Using Social Media to Build Customers and Community- Locals Unpluggedposted Monday, September 12 by Jessica O'Neal
Local businesses know that social media can be a powerful tool to reach potential customers but it’s not always clear how to harness that power in a useful way. That’s where Fission Strategy comes in, a local business that helps organizations promote social good through social media. Thursday’s breakfast session of Local’s Unplugged, hosted by Busboys and Poets, featured Roz Lemieux, founder and partner of “Fission Strategy” :http//www.fissionstrategy.com. Roz was interviewed by friend, Provok colleague and TLF Board member, Raj Aggarwal, sharing a wealth of insight into how to effectively cultivate online relationships as a complement to traditional marketing methods.
The first step to using social media? Just do it.
Bottom line: you need to figure out what works best for your local business.
Join us for the next Locals Unplugged, October 13 featuring the founder of Yoga District!
Her Corner is a community of women entrepreneurs where members collaborate, network, and leverage one another’s expertise via a peer group model to grow their businesses. Founded in 2011 in Washington, D.C., one of the fastest-growing markets for women-owned businesses in the U.S.
Think Local First DC (TLF) is kicking off its first-ever campaign to save small and local DC businesses money on energy. Called Power to Save, the effort provides businesses with simple, easy ways to immediately reduce their energy costs and enhance their sustainability.